Research & Analysis
Extrapolation and understanding of data from different media research banks.
Optimize your advertising campaigns with our strategic recommendations based on expert analysis of media data and consumer behavior.
Extrapolating and understanding data from various media research banks is a crucial aspect of any modern marketing strategy. With our deep expertise, we are able to navigate through a vast array of data from sources such as audience research, consumer trends and market analysis. Our dedicated team specializes in interpreting this data to derive valuable insights and influence our strategic media recommendations. By fully understanding consumer behaviours and preferences, we are able to effectively optimize advertising campaigns to reach the right target audiences at the right time and on the right platforms. This approach allows us to stay at the forefront of the industry and offer our clients impactful and effective marketing solutions
Pauline Favre
Marketing Director, Aliments du Québec
In just a few months, the Challenge team has made itself indispensable. They are seasoned media professionals with whom we have a lot of pleasure working. They listen to our needs, have a good understanding of our issues as well as great knowledge of the agri-food sector! This results in effective action plans and real recommendations. Always available for us, the team has a human and friendly approach.
Benoit Robillard
Director – Annual Giving Douglas Foundation
Working with the Challenge Média team is the pleasure of collaborating with competent and astute professionals who know how to combine knowledge, know-how and interpersonal skills.proposals that meet our objectives while promoting teamwork and a more human approach.
Laurent Samson
Marketing Director, Boulangerie St-Méthode
I have done business with the Challenge team for over 14 years and have always been completely satisfied with their services. I never felt the need to change agencies, because their level of media skills is much higher than average. They have been able to adequately understand our needs throughout these years with a concern for efficiency while respecting the evolution of the company. They are dynamic and always available to make proposals that meet our objectives while promoting teamwork and a more human approach.